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Friday, April 16, 2010

Smarty Sponsor: Jewelry XOX

By Beth Mack, Owner of Jewelry XOX

Do you ever struggle with being good to yourself, indulging now and then, finding the right necklace, ordering gifts and just keeping it all together?

I know how you feel! As a busy mom, I’m always looking for ways to balance my life while keeping it fun. Starting my own business seemed like a good solution. I can be at my computer while my boys are at school and still be available to run carpool and help with homework. The flexibility is priceless.

Having worked in the financial services industry and more recently at an ad agency, I was ready for a change. I wanted to use my marketing background in a new way. So I thought about what I had passion for and came up with an online jewelry store – Jewelry XOX.

My idea was to make women look and feel great, while at the same time simplifying their lives. When jewelry is affordable, dressing up an outfit doesn’t have to break the bank or make you feel guilty. Reasonable prices make it easy for you to treat yourself and create exciting looks. And who doesn’t feel good wearing a sparkling new necklace or bracelet?

Sourcing earrings, necklaces and bracelets for Jewelry XOX has been fun. I look for high-quality jewelry that I love while trying to keep prices under $25. Thinking about a variety of taste, I actually buy jewelry with my friends and family members in mind. Some like large funky earrings, while others prefer a colorful glass necklace. Some are contemporary, beachy, sassy and classic – but all are fun!

My plan is to keep the site fresh, so please check back often. I’d love your input about what else you’d liked to see. And I’m happy to accommodate special requests. A friend of mine just asked if I could find a moose necklace for a teacher gift. Other friends have requested gold bridal jewelry and certain size hoop earrings. I’m always happy to see what I can find.

Since the jewelry comes in a complimentary silver box with a fuchsia ribbon, it’s gift ready. Whether shopping for a friend, sister, mother or daughter, the website offers a variety of options that can be delivered to you or the recipient. You can even include a handwritten note along with your order. (Free deliveries can be arranged in the Winston-Salem area.)

Several of our earrings are suitable for young girls and I plan to expand the children’s line. Jewelry can be a very special gift for girls and their moms will appreciate that it’s real sterling silver. Plus, it can cost less than a toy they may not like a month from now. Not to mention that it’s all wrapped and ready to go.

Of course Mother’s Day is coming up! So if your mom or mother-in-law likes sterling silver, you’re sure to find a necklace or pair of earrings at a great price. I’m also running a special – a free $15 (or less) necklace, earrings, bracelet or ring for you, when you spend $50 or more on mom. Choose from one of thirty $15 items as your selection. Just enter the free item you want in the comment box at check out. You can also take advantage of this offer at the Launch Party (see below for details.)

While on the site, you can also create your own Wish List. Then your generous family members can go into your account and purchase what you want! I know all the deserving moms will be happy that someone cares enough to get her the perfect present.

The beauty of an online store is you can click away whenever the urge strikes from anywhere in the country. Shipping is fast and convenient. The site is simple to use, secure and offers a 30-day money back guarantee. I’d like the online process to be as enjoyable as receiving, wearing and sharing the jewelry.

I invite you to see the jewelry for yourself at the Jewelry XOX Launch Party. It will be held on both Thursday, April 29 from 7:00-9:00 p.m. and Friday, April 30 from 9:00-11:00 a.m. in the Arbor Run Clubhouse at 255 Fairhaven Road in Lewisville. Food, drinks, giveaways, Mother’s Day special and lots of fun!

Of course, you can visit us online anytime at Please fan us on Facebook and take advantage of fun tips and giveaways.

I hope you’ll treat yourself and others often! Have fun, indulge yourself and find cute gifts at Jewelry XOX. I've also included tips below on how to clean your new jewelry!

Tips for Cleaning and Taking Care of Jewelry

- If your sterling silver jewelry becomes tarnished, it can easily be restored by washing it with warm water and mild soap, rinsing it and thoroughly drying it with a fine soft cloth. Soaking is discouraged.

- Always take your sterling silver jewelry off before applying suntan lotion, skin creams, and swimming in chlorinated or salt water. Never use tissues or hard brushes, including toothbrushes, when cleaning or polishing your sterling silver, as they will leave scratch marks. This is especially important if there are gemstones such as pearls mounted into your jewelry.

- Never wear your sterling silver jewelry when working with detergents, bleaches, ammonia or alcohols; these chemicals will cause discoloration, damage and loosen any gemstones. Never use an ultrasonic cleaner, ammonia or any chemical solution to clean opaque gemstones, such as turquoise, malachite, onyx, lapis lazuli and opals. They are porous gemstones and may absorb chemicals, which build up inside the stone and cause discoloration. Simply wipe them gently with a moist soft cloth until clean.


Anonymous said...

Very cute things! Love the cuff bracelets!

Victoria said...

Wow! Great jewelry and I was even happier to see the prices! Beautiful things!

Katherine said...

Love the necklaces you have! Simple, yet unique. I'll have to make my wish list and send along to the husband. :)

Elizabeth M said...

I would love to see more rings. Any idea when you will be adding more? I'll keep checking the website.

Anonymous said...

Great prices!! Just ordered a cuff bracelet!!

Beth said...

Please email me at if you have any questions, commments or feedback. Thanks so much!

Beth said...

Elizabeth, I'm adding adjustable rings in the next few weeks. If there's anything special you have in mind, I'm happy to email you images and order in your size. Thanks for your interest!

Victoria said...

Glad I found this post! I emailed Beth to ask if she had other necklaces similar to the orange one I liked on the site, and she was so accomodating and helpful. She sent me links to other pieces she could order for me. Love helping support moms like ourselves!

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